WELCOME TO THE ALL NEW CURALEAF REWARDS!

The Curaleaf Rewards program is how Curaleaf customers earn loyalty points that can be redeemed for savings on future purchases made at any Curaleaf-operated dispensary.

Customers who shop at Curaleaf will be able to join the Rewards program.

Yes, there is no membership fee or cost to join.  All customers who provide their first name, last name, and email address will be entered into the Member Tier.

Customers who shop at Curaleaf-owned retail dispensaries will automatically be enrolled in the Rewards program if they provide their first name, last name, and email address to the dispensary associate when completing a purchase.

The only information you need to provide in order to join the Curaleaf Rewards program is your first and last name and email address.

Yes. All information given to Curaleaf is protected; please click here to learn more.

You do not have to provide your mobile number in order to enroll in the Curaleaf Rewards program. However, first name, last name, and email address must be provided in order to enroll.

Once provided with your email address, we will use it to create your Rewards program account so that we can continue to add points to your account with every purchase made. Email addresses will also be used in order to send Curaleaf Rewards transactional emails regarding account updates and point balances.

Yes, customers may combine current discount promotions with their rewards points. New points will be earned on net spend.

Guests can ask a store associate to check the balance on their account; it will also be listed on the receipt and in rewards transactional email communications.

Dispensary associates can update Customer Profiles.

No, rewards points from two accounts may not be merged or transferred to one another.

Every time you shop at Curaleaf, you earn rewards points.

Member = 3 points for every $100 spent.
Elite = 5 points for every $100 spent.
VIP = 8 points for every $100 spent.

All products, including discounted products, are eligible.

All products, including discounted products, are eligible. All purchases made in person, online, or via phone orders qualify to earn points upon completion of the transaction through Curaleaf-owned retail locations.

No, points can ONLY be credited toward purchases made at Curaleaf-owned retail dispensaries.

Members earn base points on every purchase made in a Curaleaf-owned retail dispensary or through the Curaleaf website for an online order for pickup or delivery. Once available, bonus points will be able to be earned for extra incentivization, and uses are to be determined.

Your points will be automatically added to your Curaleaf Rewards account balance once a purchase is completed.

If your first name, last name, and email address are not associated with the account, the points may not allocate correctly. Be sure to use the same account log-in information every time you shop. Customers can contact their local dispensary associate for additional assistance.

CuraleafHemp.com
SelectCBD.com
DeliverSelect.com
Third-party dispensaries that sell our products
Any other branded ecommerce sites
B2C sales to distributors or wholesalers

Yes. Customers enrolled in the Rewards program will earn points based on the tier they qualify for.
“Member” Tier: $3 earned for every $100 spent. Therefore, 0.03 points for every $1 spent.
“Elite” Tier: $5 earned for every $100 spent. Therefore, 0.05 points for every $1 spent.
“VIP” Tier: $8 earned for every $100 spent. Therefore, 0.08 points for every $1 spent.

Yes, points expire after 3 months of no purchase activity.

The best way for rewards points not to expire is to shop at a Curaleaf-operated dispensary regularly or once every 2.5 months, before points expire at the 3-month mark.

Points that were earned on merchandise purchased will be removed from the balance if merchandise is returned for a refund.

You cannot be in negative point balance status; the account would be at zero.

You do not need to remind the dispensary associate that you would like to earn points. Curaleaf Rewards points will be automatically added to your account if you have provided the same first and last name and email address that is on your Curaleaf Rewards account.

No, points can only be earned toward the account information associated with the purchase.

Curaleaf Rewards points will be redeemable in the form of money off purchases at Curaleaf-owned retail dispensaries or through the Curaleaf website for an online order for pickup or delivery.

At any Curaleaf-operated dispensary.

When shopping at Curaleaf, confirm with the dispensary associate if you would like to use and apply your points or if you want to save and continue to accrue them.

Yes, absolutely.

Yes, points are allocated immediately once a purchase is completed and can be used on future purchases, even instantly after the last completed purchase.

There are 3 tiers in the Curaleaf Rewards program.

Member – Earn 3% cash back in points on all purchases
Elite – Earn 5% cash back in points on all purchases
VIP – Earn 8% cash back in points on all purchases

All customers are entered into the Member Tier for FREE. At this tier you will earn 3 points for every $100 spent. Customers who spend a minimum of $800 per calendar year at Curaleaf will be upgraded to Elite Tier status, earning 5% back. Lastly, customers who spend a minimum of $5,000 per calendar year will be upgraded to the exclusive VIP Tier, earning 8% back on all purchases.

Rewards members will receive transactional communications congratulating them for achieving a new tier.

In order to maintain your current tier, you must maintain the minimum per calendar year spend amounts associated with the tier level. Member = Free. Elite = $800/year minimum spend. VIP = $5,000/year minimum spend.

Yes, annual spend must continue to meet tier level requirements based on a calendar year.

The tier is calculated based on annual calendar year spend amount per customer.

Members may cancel their rewards account at any time by informing a store associate. Upon cancellation, any unused points accrued in the account will be forfeited and cannot be redeemed.

The Curaleaf Rewards program is expanding to include two more tiers and multiple ways to save.

No, members with a first and last name and email address on file will be automatically transferred to the new Rewards program. Members can ensure their account information is up to date by checking with their dispensary associate.

Existing Curaleaf Rewards points will be automatically transferred to the new Rewards program. 1 point will transfer as 1 point, therefore maintaining equal value. These points will remain able to be used for 3 months. If the customer does not shop during the 3-month period, the points will expire, and points will be zeroed out of their account.